Mobile World Congress, Barcelona

2018

Client:
Verizon Media, New York
Event Activation

MWC Barcelona is an annual trade show organized by GSMA, dedicated primarily to the mobile communications industry. The event is usually held at Fira de Barcelona Gran Via in February or early-March.

3D-Branded Orbs with MakeLab

Supervisor of the 3D orbs executed by MakeLab, for the MWC 2018. Brands included 1byAOL, BrightRoll, Flurry, Verizon, Yahoo, RYOT Studios, Gemini, Yahoo Mail and Yahoo Sports.

Networking Garden

Created large scale display banners for the Networking Garden section of the Mobile World Congress 2018.

Transportation Branding

Branded all the transportation vehicles for Verizon Media at the Mobile World Congress 2018 event. Branded BMW cars for BrightRoll, RYOT, Tumblr, Yahoo Gemini and Yahoo Mail. Branded Mercedes Benz E Class for 1byAOL, Flurry, Newsroom, Verizon and Yahoo Sports. Branded Mercedes Benz vans for Newsroom, Yahoo Finance and Yahoo Sports.

Feature Zone Game Animation

Created animated game elements for the Feature Zone Game–a lucky slot machine interactive experience with Verizon Media’s branded orbs as elements.